TL campaign
Client
Creatives & Transport Lausannois
Services
Visual concept
Illustration
Animation
Social media posts
Story
We were invited onboard by the communication agency Creatives to develop a visual concept for a public awareness campaign during the COVID-19 pandemic. Together we created a campaign that would be effective, informative, and engaging for the public. The campaign was divided into six stages, each communicated through social media, on and offline digital platforms and newspapers. We used both static visuals and animations to convey the message effectively.